PrivacyPolicy

FusedLogic Innovations Private Limited ("Company," "we," "us," or "our") operates the Fluencr.in platform, mobile applications, and related services (collectively, the "Service"). This Privacy Policy explains how we collect, use, store, and protect your personal information when you use our Service.

We are committed to protecting your privacy and ensuring transparency about our data practices. This policy is designed to comply with the Information Technology Act, 2000, the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, and other applicable Indian data protection laws.

By using our Service, you consent to the collection and use of information in accordance with this Privacy Policy.

2.1 Personal Information

When you create an account or use our Service, we may collect:

• Name, email address, and phone number
• Profile information including bio, profile picture, and social media handles
• Business information for brand accounts
• Payment and billing information
• Government-issued identification for verification purposes
• Tax information as required by law

2.2 Usage Information

We automatically collect information about how you use our Service:

• Device information (device type, operating system, browser)
• IP address and location data
• App usage patterns and preferences
• Campaign performance data and analytics
• Communication history on the platform

2.3 Content and Communications

• Content you post on the platform
• Messages and communications with other users
• Feedback and support requests
• Survey responses and user research participation

2.4 Third-Party Information

We may receive information about you from third parties:

• Social media platform data (when you connect accounts)
• Analytics and advertising partners
• Public databases and social media profiles
• Background check providers (for verification)

3.1 Service Provision

• Create and maintain your account
• Facilitate connections between influencers and brands
• Process payments and transactions
• Provide customer support
• Verify user identity and prevent fraud

3.2 Platform Improvement

• Analyze usage patterns to improve our Service
• Develop new features and functionality
• Conduct research and analytics
• Optimize matching algorithms

3.3 Communication

• Send important service notifications
• Provide marketing communications (with consent)
• Respond to support requests
• Send campaign updates and opportunities

3.4 Legal and Security

• Comply with legal obligations
• Detect and prevent fraud or abuse
• Enforce our Terms of Service
• Protect user safety and platform integrity

4.1 With Other Users

Your profile information and content may be visible to other users as part of the platform's functionality. You control what information is public through your privacy settings.

4.2 Service Providers

We may share information with trusted third-party service providers:

• Cloud hosting and data storage providers
• Payment processing companies
• Analytics and marketing service providers
• Customer support platforms
• Identity verification services

4.3 Legal Requirements

We may disclose information when required by law or to:

• Comply with legal processes or government requests
• Enforce our Terms of Service
• Protect user safety or prevent harm
• Investigate potential violations or fraud

4.4 Business Transfers

In the event of a merger, acquisition, or sale of assets, user information may be transferred as part of the transaction, subject to the same privacy protections.

5.1 Data Storage

Your information is stored on secure servers located in India and other jurisdictions where our service providers operate. We ensure appropriate safeguards are in place for international transfers.

5.2 Security Measures

We implement industry-standard security measures including:

• Encryption of data in transit and at rest
• Regular security audits and vulnerability assessments
• Access controls and user authentication
• Employee training on data protection
• Incident response procedures

5.3 Data Retention

We retain personal information for as long as necessary to provide our services and comply with legal obligations. Inactive accounts may be deleted after a reasonable period of inactivity.

6.1 Account Information

You can:

• Access and update your profile information
• Download your data through the app settings
• Delete your account and associated data
• Control visibility of your profile and content

6.2 Communication Preferences

• Opt-out of marketing communications
• Customize notification settings
• Choose communication channels

6.3 Data Subject Rights

Under Indian data protection laws, you have the right to:

• Request access to your personal information
• Correct inaccurate or incomplete data
• Request deletion of your data (subject to legal requirements)
• Object to certain processing activities
• File complaints with relevant authorities

7.1 Types of Cookies

We use various types of cookies and similar technologies:

• Essential cookies: Required for basic platform functionality
• Analytics cookies: Help us understand usage patterns
• Preference cookies: Remember your settings and preferences
• Marketing cookies: Used for targeted advertising (with consent)

7.2 Cookie Management

You can control cookies through your browser settings or our cookie preference center. Note that disabling certain cookies may affect platform functionality.

8.1 Social Media Integration

When you connect social media accounts, we may access information in accordance with those platforms' privacy policies and your privacy settings.

8.2 Analytics Services

We use third-party analytics services to understand user behavior and improve our platform. These services may collect information about your usage patterns.

8.3 Payment Processors

Payment information is processed by secure third-party payment providers. We do not store complete payment card information on our servers.

Our Service is not intended for users under the age of 18. We do not knowingly collect personal information from children under 18. If we become aware that we have collected information from a child under 18, we will take steps to delete such information.

If you are a parent or guardian and believe your child has provided personal information to us, please contact us so we can take appropriate action.

While our primary operations are in India, we may have users from other countries. If you are using our Service from outside India, please note that your information may be transferred to and processed in India.

We ensure appropriate safeguards are in place for international data transfers and comply with applicable cross-border data transfer requirements.

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons.

We will notify users of material changes via email or prominent notice on our platform. We encourage you to review this policy periodically to stay informed about how we protect your information.

Your continued use of the Service after changes become effective constitutes acceptance of the revised Privacy Policy.

If you have questions about this Privacy Policy or our data practices, please contact us:

For urgent privacy concerns or data subject rights requests, please clearly mark your communication as "Privacy Request" to ensure prompt handling.

This Privacy Policy is designed to comply with:

• Information Technology Act, 2000
• Information Technology (Reasonable Security Practices) Rules, 2011
• Information Technology (Intermediary Guidelines) Rules, 2021
• Personal Data Protection Bill (when enacted)
• Other applicable Indian data protection and privacy laws

We regularly review our practices to ensure ongoing compliance with applicable regulations and industry best practices.